How Do I Renew My Business Name With ASIC

Your company’s name is like a superhero’s secret identity; it’s what people will recognize you by and how you do business. You can think of your company name as your superhero persona; it’s the identity the world sees when they think of you. To make a difference in the world, you need it, yet without it, you’re just another average person.

How Do I Renew My Business Name With ASIC?

The Australian Securities and Investments Commission (ASIC) has an online platform called ASIC Connect where you can register and update your company name. To renew your company name, you must first have received your renewal letter.

One- or three-year renewals are available, and both online and invoiced payments are accepted. Once payment has been received, a confirmation of registration will be sent to the provided business email. The ASIC Connect Help button can be found in the upper-right corner of the interface.

Here are the procedures you can take to have your business name renewed by the Australian Securities and Investments Commission (ASIC):

  • Visit the ASIC Connect website.
  • Enter your login information or register for a new account.
  • Use the dashboard’s “Renew a business name” button.
  • To continue using your company’s name, simply follow the renewal instructions and submit the required amount.
  • You will get a renewal confirmation email once your renewal has been processed successfully.

For your business’s sake, make sure to renew your company name well in advance of its expiration date. Also, make sure ASIC has your current contact information so they can get in touch with you if they need to.

If you want to keep using the same name for your company legally, you must renew your name registration with ASIC every one to three years. Businesses must renew their names before the expiration date. If they don’t, their names may be taken off the register and they may have to pay fines. This can be done online using the ASIC Connect website.

Make sure your contact information and other company details are up-to-date before renewing your registration with ASIC. This will make sure you know about any changes or updates to your registration and can act on them as needed.

There is also a renewal charge that must be paid, the amount of which varies with the nature of the business and the length of time for which the name is being renewed.

Contact ASIC if you have any issues regarding renewing your business name or if you are having any problems doing so. For more details, contact customer care or visit the website’s help section.

Is Business Name Renewal Simple?

Renewal of a business name with the Australian Securities and Investments Commission (ASIC) is usually a simple process as long as the business owner takes all the necessary steps to make sure that all the required information is correct and up-to-date and that all the necessary documents are in order.

Easy-to-follow instructions make this a common online activity through the ASIC Connect portal. To renew your business name, including paying the renewal price, log in to your account and pick the “Renew a business name” option.

But you should be ready for the possibility that you will run into a few problems while renewing your license. For example, if you haven’t updated your contact information with ASIC in a while, you might miss out on important messages. You may need to pick an alternative name if the one you want for your firm is already taken.

Remembering the renewal date is important if you don’t want to get fined or have your business name taken off the register. Even though renewing a license is usually a simple process, you should be ready for any problems that might come up.

Avoiding Renewing Business Mistakes

When it comes time to renew their business name with ASIC, many business owners make a few basic blunders that can result in delays or even penalties. These common pitfalls can be avoided by following these guidelines:

  • Inability to timely renew: If you want to keep using the same company name, you’ll need to renew it before the expiration date.
  • Leaving out necessary contact information: Get in touch with ASIC and make sure they have your current email and physical address. So, you can rest assured that you won’t miss any crucial alerts.
  • The failure to verify all of the facts: Make sure your renewal is complete and accurate before submitting it. This will reduce the likelihood of mistakes that could slow down the procedure.
  • Dues not paid at the renewal: If you pay the renewal fee on time, you won’t get fined or have your name taken off the list.
  • Failure to monitor renewals: It’s important to remember when the registration of your company name must be renewed.
  • If you aren’t checking name availability: it is important to check if your desired company name has been claimed by another company before submitting the renewal paperwork. Doing so will aid in preventing any name infringement issues that may arise.
  • Due to a misunderstanding of the renewal policy: you should read the fine print of any renewal to find out how long it will continue, if it’s a one-time deal or if you’ll have to renew it regularly, and if there are any additional costs or obligations.
  • Not sending in the right paperwork: When renewing your company name, don’t forget to send in the right paperwork. Suitable examples include government-issued photo identification, certificates of incorporation, and tax returns.
  • A failure to appreciate the implications of declining to renew: Failure to renew your business name will result in its removal from the register and the termination of your ability to do business under that name. In addition, it could lead to monetary sanctions.
  • Refusing to get assistance when it’s needed: Do not hesitate to contact ASIC for assistance if you have any questions or concerns about the renewal procedure. If you have any queries or problems, you can contact their customer service or visit their online help centre.

Your business name renewal with ASIC will go more smoothly if you keep these things in mind and take an active role in the process. If you know about these problems and try to avoid them, your chances of a successful business name renewal with ASIC will go up.


In Australia, if you’re going to do business under a name other than your own or your company’s legal name, you’ll need to register your business name with the government. To establish the legitimacy of a company’s use of a given name, it must be registered with and subsequently renewed.

Even though renewing your business name is a quick and easy process that can be completed entirely online via the ASIC Connect portal, it is crucial that you continue on time, maintains accurate contact information, and check all details thoroughly to avoid any fines or repercussions. 

To learn more, click on renewing a business name. The name by which your customers will recognize you and by which your company will be distinguished from competitors is critical to your company’s success.

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